Apr 8, 2021
Mr. Nic King is an incredible father, Son of God who is
absolutely on a mission to change the trajectory of the Black
Community and the black families everywhere. He has created his own
Cereal. Check out this incredible story and hold on to your
Nic King was born in Stamford, Connecticut, and
moved to Darien, Connecticut when he was older. He's been working
since he was 15 years old with a goal of owning his own business to
promote these ideas in his mind that represent what he wants to
share to the world.
He's been working in corporate America for the past
19 years working in sales management. During that time, he's gained
unique skills and new perspectives. With the COVID Pandemic, he was
forced to stay home and that’s when he really felt the push to be
what he wanted to be; a business owner and a better father to his
son. "I had come to realize that Corporate America was taking from
me as much as I was giving it, which is time!"
"Due to continuous work, I never truly built strong
bonds with my family to whom I love so much. Therefore, with that I
decided that if I were to come up with an idea it has to be
inclusive to whom I hold dear. Then one day, I woke up with an idea
that God had placed on my mind. Cereal. Yes, cereal. Why? Because I
love it. I recognized that it is my comfort food, and I honestly
became obsessed with the idea of Black owned cereal to which my
kid, and his kids and every thereafter can enjoy too."
He wants this to be his legacy and gift to the
world, so that every kid can enjoy a cereal that represents them,
and ultimately create a culture for future children to be proud of
their identities. This is Proud Puffs.